AI-Driven SEO Agency in Melbourne
SearchMinistry Media is an AI-driven SEO agency in Melbourne specialising in modern SEO (Modern SEO = AI SEO, GEO, AEO) and performance-focused search strategies that generate measurable business growth.
Founded by SEO consultant Tharindu Gunawardana, SearchMinistry Media helps ambitious brands increase visibility, attract qualified traffic, and scale sustainably in the evolving AI-powered search landscape.
Built for the Future of Search
We are a Melbourne-based SEO agency built for the future of search.
Led by a proven SEO strategist with years of hands-on experience, our agency operates at the intersection of technical SEO excellence, AI-powered optimisation, data-driven growth strategy, and content intelligence.
We combine technical SEO expertise, semantic content strategy, and AI-powered insights to build search ecosystems that perform across Google, AI search engines, and conversational platforms.
Technical SEO Excellence
AI-Powered Optimisation
Data-Driven Growth Strategy
Content Intelligence & Semantic Structuring
Tharindu Gunawardana
Founder & Lead SEO Strategist
Tharindu Gunawardana is the Founder of SearchMinistry Media and a search strategist with 17 years of experience across Sri Lanka, Singapore, and Australia.
A former Agency SEO Director, he specialises in helping brands transition from traditional SEO to AI-driven discovery. He is the creator of proprietary tools including Brandonomy.ai and SEOMigrator.io, focused on measuring and improving brand visibility within generative AI systems.
Connect on LinkedInIntelligent SEO Systems for Modern Search
We design and execute intelligent SEO systems that help businesses dominate both traditional and AI-driven search environments.
AI SEO & Future-Ready Optimisation
We optimise brands for emerging AI platforms, ensuring visibility across conversational search, generative AI engines, and voice interfaces through structured data, entity-rich content, and predictive search modelling.
Technical & Performance SEO
From crawl optimisation and site architecture to Core Web Vitals and structured data implementation, we build strong technical foundations that support scalable growth.
Content & Semantic Strategy
Using AI-assisted keyword clustering, search intent mapping, and topical authority modelling, we create content frameworks designed to rank, convert, and compound over time.
SaaS & Scalable SEO
We develop content-led growth strategies for SaaS brands, aligning product positioning with high-intent search demand.
Local & National SEO
For Melbourne businesses and national brands alike, we build hyper-targeted strategies that increase visibility in local packs, maps, and organic search.
SEO Migration
We ensure your website migration preserves rankings and traffic through meticulous planning, URL mapping, redirect strategies, and post-migration monitoring.
A Unified Digital Ecosystem
Growth doesn't come from one channel alone. While SEO is our core expertise, we integrate multiple disciplines to ensure your brand performs at every stage of the customer journey.
Paid Advertising
Strategic paid campaigns that complement organic growth
Social Media Strategy
Building brand presence across key social platforms
Conversion-Focused Web Design
Websites built to convert visitors into customers
Content Marketing
Compelling content that builds authority and drives traffic
Digital PR
Building brand authority through strategic outreach and high-quality backlinks
To help forward-thinking businesses thrive in the AI-powered search era through intelligent, ethical, and data-driven SEO strategies.
What Sets Us Apart
Our work is guided by insight, innovation, and integrity, ensuring every strategy aligns with long-term business growth, not short-term rankings.
AI-First Strategy
We leverage intelligent keyword clustering, predictive analytics, and prompt-aware formatting to rank in AI answers.
Technical Excellence
From Core Web Vitals to complex schema markup, we build flawless technical foundations that search engines love.
Transparent Reporting
No hidden tricks. You get clear, ROI-focused reporting that connects search performance to actual business revenue.
Proprietary Tools
We build our own tools like Brandonomy.ai and SEOMigrator.io to give our clients an edge in AI-driven search.
Competitor Intelligence
We use AI-assisted analysis to reveal exactly what your competitors are doing and how you can do it better.
Custom Solutions
No cookie-cutter packages. Whether you're a local business or a global SaaS, we tailor the strategy to your goals.
Ready to Dominate Your Niche?
Book a free 30-minute strategy call with Tharindu. No sales pitch, just actionable insights on how to improve your visibility in the AI era.
Tharindu Gunawardana
Founder & Lead SEO Strategist
Get Your Free SEO Audit
See how you stack up against competitors.